Problem

A new ethical marketing company called Three Core Values (3cv) wanted a bold, memorable identity. They pride themselves at seeing opportunity from every angle.


Solution
The number three is created by turning a bold 'c' and light 'v' on their side. The contrast and rotation – along with bold yellow colour – have an unforgettable impact.


Credits

Client: 3cv
Agency: The Chase
Team: Oliver Maltby, Ben Casey